“We’ve seen amazing performance and we’ve been able to be hands off because we trust the Exit Intelligence team in their expertise and they back it up with results.”
– Krista Eichten
Problem
For the first time, Sanitas Skincare was breaking into the direct-to-consumer market after over 20 years selling in the professional beauty space to spas, salons and doctor’s offices. Sanitas needed to quickly expand their new direct-to-consumer business marketing expertise to make an impact in the new market they were diving into. After the creation of a new ecommerce website, Sanitas wanted to bring in extra help to make the most of onsite customer acquisition and keep these customers engaged through beautifully designed and strategically implemented emails sent through Klaviyo.
SolutiON
Sanitas launched email capture through Exit intel without having to lift a finger. Everything was handled for Sanitas including copywriting, design, strategy, and set up for customer acquisition onsite through full-optimized popups and other elements on the site. The experience was seamless, fully on brand, and results were well over 20% opt in rate.
Sanitas Skincare
Industry
Beauty & Cosmetics
Location
Boulder, Colorado
Monthly Site Visitors
15,000
Sanitas Skincare creates results-driven skincare products based on science. They employ a strategy of progressive science, research and education to continuously strengthen the skin through topical, nutritional and wholistic strategies.
After working with Exit Intel for just 2 months, we saw over 40% email list growth.
The Exit Intelligence team came along side Sanitas existing email marketing team to set up enterprise level email marketing strategy and content and made sure that all segementation, migration from previous ESP, flows and email templates were executed to their fullest potential inside of Klaviyo.
Working with Exit Intel on our email management has helped us obtained email flow open rates of over 53% and clickthrough rates of over 22%.
